Australian ecommerce has had unprecedented growth since April 2020.
By July 2020, ecommerce had grown to comprise 14 percent of the Australian market’s total retail sales (excluding cafes and restaurants). Australia Post projects that ecommerce’s total share of retail will reach 15 percent by year-end, close to the 16 percent total the market was previously expected to reach by 2025.
According to the Australia post ecommerce industry report, the events of 2020 and ongoing effects saw a shift in the industry that we could never have foreseen. Resulting in transformation and a significant step change for ecommerce in Australia? Download the Auspost Ecommerce Industry Report here.
Rising consumer confidence in online shopping, the wide variety of items available and increasing internet use across the population have supported sales growth.
Australia is fast becoming a key strategic country for global companies and retailers to expand their footprint.
With a high internet penetration of 21 million in Australia having access to the web, Aussies are ranked in the top 10 for the size of the e-commerce market in the world by revenue.
Whether it is cosmetics, pharmacy, health and wellness, medical devices, electronics or discount stores, e-commerce is a thriving market in Australia and continues to grow year on year.
The recent arrival of Amazon in Australia and customers’ growing demand for convenient shopping experiences and fast delivery has put the onus on businesses to adopt sophisticated distribution models.
Australian businesses are turning to 3PL providers with specific experience in ecommerce who can offer the infrastructure and technology needed to meet demand.
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